


Unlike the Kmart pair, which only comes in the one colour, this style comes in a range of different denims - as does the Neuw pair, by the way. I found the leg to be slightly more relaxed but in these photos I’m trying on a size 26 which is a little too big. Credit: Bianca Soldani/Īgain this was a very similar style of jean to the Kmart one super high waist, ankle length, slim leg with a taper. Nobody Denim Frankie Jean: $249 I loved this pair from Nobody Denim but would’ve guessed the price is closer to the $150 to 200 mark. They look and feel like a higher end version of the Kmart jeans - which they essentially are. To see how they measure up against designer labels, I took my Kmart Mum jeans to high-end department store David Jones and tried them on alongside three other pairs of denim at more expensive price points. For $25 they’re comfy, fit well and photograph well, so I can see why they’ve been so popular on social media. However, I don’t think the average person would notice those kinds of things when you’re wearing them, and if you pair them with a slightly more upmarket tee and pair of shoes, I doubt anyone who isn’t a hardcore denim aficionado would pick them for a $25 pair. If you look closely enough you start to see details that give these jeans away as a cheaper make, like the slightly uneven stitching in places or the not perfectly straight waistband. Credit: Bianca Soldani/ Here’s what the back of the Kmart jeans looks like. Bianca wearing the cult-favourite $25 Kmart Mum Jeans. It’s actually quite soft on the inside, but more in the this-material-is-cheap kind of way rather than the buttery, costs-hundreds-of-dollars kind of way you get from luxury denim brands. It’s a blend of 98 per cent cotton 2 pre cent elastane which makes for a comfy wear. The denim itself is a little stretchy and definitely not as firm feeling as your ordinary high street jeans. I’m wearing a size 6 and the butt is form-fitting but not in an exaggerated, skin-tight way.
